Big networks moving online, but Catholic Online's already there for you
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By Marshall Connolly, Catholic Online (THE CALIFORNIA NETWORK)
2/8/2016 (3 years ago)
Catholic Online (https://www.catholic.org)
Hollywood is leaving the small screen for the smaller screen, and consumers are thrilled. As more people give up hours in front of the classic boob-tube, and turn to portable media, networks are following suit. Most recently, CBS announced it will be moving more content to the Internet, where it can be streamed on demand. CBS will be sharing cyberspace with other leaders such as Catholic Online.
Television is dying, but streaming is here!
LOS ANGELES, CA (California Network) - Catholic Online has moved into the streaming video realm, maintaining its lead at the forefront of media innovation. Catholic Online has partnered with the California Network to become a fully integrated media network. California Network distributes Catholic Online's very compelling content, while Catholic Online uses the California Network's studios to produce more.
CBS is also in the media realm, but now they will be pushing more content towards their online network.
Consumers are giving up on cable television programming with fixed times for shows. The days of having to be home by an appointed hour and held hostage through commercial blocks almost as long as the program, are coming to an end.
Consumers are now turning to digital media for their news and entertainment. In its most traditional form, consumers are connecting their televisions to the Internet and streaming their favorite shows, sometimes long after they have aired on traditional television.
Consumers can then pause and start these shows at will and can even view them across multiple devices. A show can be started on television, paused and resumed on a tablet or smartphone, watched on a computer screen, and then back again to the television.
Viewers are increasingly waiting for shows to be streamed online instead of watching them during prime time, which allows them to skip commercials.
Networks are realizing this change is underway and now they're moving to cyberspace to compete. CBS, for example, will ramp up its online offerings, charging just $5.99 per month to access the channel online. Both the California Network and Catholic Online are still offering their content for free.
In addition to making their networks available online, shows and movies are now being made for exclusive online viewing -only those watching online can see the show, television viewers are left out. This is pushing more television viewers towards the streaming format.
The streaming format offers a lot more control and value for viewers, which is why many people have ditched cable altogether and are now subscribing to a few online services such as Netflix, Hulu, California Network, and Curiosity Stream to satisfy their entertainment and information cravings.
You can view the California Network's streaming programming via YouTube here.
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