Skip to content
Catholic Online Logo

By Catholic Online (NEWS CONSORTIUM)

5/14/2013 (2 years ago)

Catholic Online (www.catholic.org)

Declared biggest admission of corporate failure since 'New Coke' debacle

It was done with the best of intentions. Windows 8 was supposed to recharge Microsoft, who has steadily been losing business to Apple's iPad tablets. Those promises went sour with a batch of customer complaints, and Microsoft has announced a humiliating "U-turn," which many saw is the most painful admission of corporate guilt since the failure of "New Coke."

Microsoft CEO Steve Ballmer said he was 'betting the company' on the worldwide launch of a range of Windows 8 desktops, laptops, notebooks and the company's answer to the iPad, the new 'Surface' tablet.

Microsoft CEO Steve Ballmer said he was "betting the company" on the worldwide launch of a range of Windows 8 desktops, laptops, notebooks and the company's answer to the iPad, the new "Surface" tablet.

Highlights

By Catholic Online (NEWS CONSORTIUM)

Catholic Online (www.catholic.org)

5/14/2013 (2 years ago)

Published in Technology

Keywords: Steve Ballmer, Windows 8, tablets, Bill Gates


LOS ANGELES, CA (Catholic Online) - Microsoft will now overhaul Windows 8, after many customers said they found it impossible to navigate.

Originally announced as an operating system for both desktop computers and tablets, Windows 8's touch-screen interface confused Microsoft's customers with its interactive "tile"-based start screen coupled with the deletion of the brand's famous "Start" button.

Microsoft CEO Steve Ballmer said he was "betting the company" on the worldwide launch of a range of Windows 8 desktops, laptops, notebooks and the company's answer to the iPad, the new "Surface" tablet.

The Surface tablet failed to make an impression in the market. The lack of affordable touch-laptops able to use Windows 8 meant customers were left flailing with an operating system they had little idea how to use.

While the idea sold 100 million licenses, interest in Windows 8 had flagged and Tammy Reller, head of marketing and finance for the Windows business, announced a retreat, admitting that the software had defeated many users. "The learning curve is definitely real and we need to address it," she said.

A The replacement, tentatively called Microsoft Blue, will be rolled out by the end of the year. Analysts expect it to restore the Start button.

A "boot-to-desktop" option could bypass the unloved Windows 8 interface altogether. "We've considered a lot of different scenarios to help traditional PC users move forward as well as making usability that much better on all devices," Reller said.

Fifty-seven-year-old Ballmer, who took over as CEO from Bill Gates in 2000, is still the man to take Microsoft forward after allowing rivals to revolutionize the market with touch-based mobile computing devices. Global PC sales slumped by 14 percent in the first quarter of 2013.

Joachim Kempin, a former Microsoft executive who helped to build the Windows business says that Ballmer should quit while he's ahead. "Microsoft is going into surface tablets. These tablets are OK products, but nothing really distinguishes them either," he told the BBC.

In addition, Microsoft has alienated its manufacturing partners, noting how Hewlett-Packard and Samsung are now producing tablets for Android, not Windows.

If investors want Ballmer out, it will require the support of Bill Gates, who remains the largest individual shareholder. Gates hand-picked Mr. Ballmer and has supported his attempts to move the company from desktop software to a cloud-based, networked future.

---


Pope Francis: end world hunger through 'Prayer and Action'


Copywriter 2015 - Distributed by THE NEWS CONSORTIUM

Pope Francis Prayer Intentions for May 2015
Universal:
That, rejecting the culture of indifference, we may care for our neighbours who suffer, especially the sick and the poor.
Evangelization: That Mary's intercession may help Christians in secularized cultures be ready to proclaim Jesus.


Rosaries, Crosses, Prayer Cards and more... by Catholic Shopping .com


Comments


More Technology

Robot arms cook up meals in kitchen at Asian electronics show Watch

Image of Designed by the Shadow Robot Company, which also provides technologies to NASA, the arms consist of 20 motors, 24 joints, and 129 sensors allowing them to mimic the movements and dexterity of human hands.

By Catholic Online (NEWS CONSORTIUM)

Visitors to the inaugural Consumer Electronics Show, or CES held in Shanghai got a very special, delicious treat. Food cooked up by robotic arms that served up hot and tasty dishes to attendees. LOS ANGELES, CA (Catholic Online) - Designed by London-based Moley ... continue reading


Mysterious heavenly body rightfully earns nickname as 'Nasty 1' Watch

Image of An artist's conception of

By Catholic Online (NEWS CONSORTIUM)

Dubbed "Nasty 1" a mysterious new star is starting to live up to its weird nickname. Scientists viewing the star from the Hubble Space Telescope say the massive, mysterious star is surrounded by a huge, pancake-shaped disk of gas. LOS ANGELES, CA (Catholic ... continue reading


Flickr's auto-tagging feature creates racist and discriminating stirs Watch

Image of Instead of tagging a photo of a woman wearing a white mask as

By Nikky Andres (NEWS CONSORTIUM)

Pictures are known to capture people's lives, nature and other events in history. This is the reason why Flickr, Yahoo's photo sharing / social networking site has become so popular amongst those who are found of taking snap shots of everything and anything ... continue reading


3 things Christians must refrain from posting about on Facebook Watch

Image of Be careful what you post on your Facebook.

By Talia Ramos (NEWS CONSORTIUM)

Christians are becoming more and more active in the use of technology, as well as within participation on social media. While it is obvious that the trend of social networking has its scary downsides, it is also serving as one of the most popular platform to share ... continue reading


Feeling ill? Wi-Fi may be to blame for mysterious illnesses Watch

Image of Wi-fi sensitivity may be a real illness caused by wireless networks.

By Matt Waterson (NEWS CONSORTIUM)

Do you use Wi-Fi on a regular basis? If you're using any sort of modern technology, that answer is yes, and while it certainly makes daily life easier, there may be a hidden danger. LOS ANGELES, CA (Catholic Online) - According to Suzanne Hoyt, during an interview ... continue reading


Warning: Porn will currently not be blocked from Oculus' headset Watch

Image of

By Atarah Haely (NEWS CONSORTIUM)

Rift, Virtual Reality (VR) headset from Facebook-owned Oculus, is an open platform that owners can manipulate and use for whatever software they want, according to Palmer Luckey, the founder of Oculus. MUNTINLUPA, PHILIPPINES (Catholic Online) - As of the moment, there ... continue reading


A new danger in the skies? Hacker takes control of airplane's engine mid-flight Watch

Image of A cyber security expert is being investigated by the F.B.I. because of a hacking incident which occurred in April, where an airplane's engines were hacked in flight.

By Matt Waterson (NEWS CONSORTIUM)

A new document filed in U.S. federal court reveals that an airplane's engines were hacked mid-flight by a well known American hacker, using of all things, its inflight entertainment system. LOS ANGELES, CA (Catholic Online) - Chris Roberts, a cyber security ... continue reading


Technology takes us one step closer to immortality Watch

Image of In the future, a person may be able to store their brain on a hard drive so they can seemingly live forever.

By Nikky Andres (NEWS CONSORTIUM)

Through modern technology, it is now possible to upload a brain to a computer. Martine Rothblatt and Ray Kurweil believe that human beings can actually live forever through the utilization of technological advancements. MUNTINLUPA, PHILIPPINES (Catholic Online) - ... continue reading


Are you sure they are safe? Google's self-driving cars to hit the road this summer - to expected indifference Watch

Image of Google's self-driving cars, a squat two-seater is intended to shepherd fleets of vehicles that can drive with no need for human intervention.

By Catholic Online (NEWS CONSORTIUM)

Google is set to unveil and sent out on to Northern Californian driveways their self-driving cars. While sounding fun and futuristic, the cars - dubbed by some as "clown cars" or "koala cars," are expected to met with mass indifference. Only 25 of the said ... continue reading


Why didn't Dell or HP do this? $9 computer raises $1 million on Kickstarter Watch

Image of Always with a keen eye on miniaturization, both in size and price, the computer world is looking towards CHIP with abiding interest.

By Catholic Online (NEWS CONSORTIUM)

All it costs is $9, and it plugs into existing desktop setups. Called the CHIP, the tiny computer that could has raised more than $1 million in just five short days on Kickstarter. LOS ANGELES, CA (Catholic Online) - The 2.5-inch motherboard costs about the same ... continue reading


All Technology News

Newsletters

Newsletter Sign Up icon

Stay up to date with the latest news, information, and special offers

Daily Readings

Reading 1, Sirach 42:15-25
15 Next, I shall remind you of the works of the Lord, ... Read More

Psalm, Psalms 33:2-3, 4-5, 6-7, 8-9
2 Give thanks to Yahweh on the lyre, play for him on ... Read More

Gospel, Mark 10:46-52
46 They reached Jericho; and as he left Jericho with ... Read More

Saint of the Day

Saint of the Day for May 28th, 2015 Image

Bl. Margaret Pole
May 28: Martyr of England. She was born Margaret Plantagenet, the niece ... Read More

Inform, Inspire & Ignite Logo

Find Catholic Online on Facebook and get updates right in your live feed.

Become a fan of Catholic Online on Facebook


Follow Catholic Online on Twitter and get News and Product updates.

Follow us on Twitter