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Pope Francis is world's most influential Twitter user, beating Obama

By Catholic Online (NEWS CONSORTIUM)
7/1/2014 (2 years ago)
Catholic Online (www.catholic.org)

Followers instantly 'retweet' his messages more than anyone else on the planet

While he is not the most followed Twitter user in the world, as U.S. President Barack Obama leads in that category, Pope Francis is by far the most influential Twitter user - or "tweep" in the world, a new study has revealed. Pope Francis massively outstrips Obama in the frequency with which his followers retweet his messages.

According to Twiplomacy 2014, a study of how Twitters are used by world leaders, His Holiness Pope Francis is the most influential tweeter in the world.

According to Twiplomacy 2014, a study of how Twitters are used by world leaders, His Holiness Pope Francis is the most influential tweeter in the world.

Highlights

By Catholic Online (NEWS CONSORTIUM)
Catholic Online (www.catholic.org)
7/1/2014 (2 years ago)

Published in Technology

Keywords: Twitter, Pope Francis, influence, President Obama


LOS ANGELES, CA (Catholic Online) - According to Twiplomacy 2014, a study of how Twitters are used by world leaders, His Holiness Pope Francis is the most influential tweeter in the world. More than 14 million people follow the Pope at @Pontifex in nine languages. Each tweet made by the Pontiff is on average retweeted nearly 17,000 times.

It must be noted that while President Obama has 43.7 million followers of his @BarackObama account, his tweets are only retweeted an average of 1,400 times, meaning that the Holy Father's tweets are retweeted more than 10 times as often.

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The Pope enjoys greater global reach because of the support of his followers for his tweets, which most commonly include the words "God," "Jesus" and "love."

"By this standard, Pope Francis @Pontifex is by far the most influential tweep with more than 10,000 retweets for every tweet he sends on his Spanish account and 6,462 retweets on average on his English account," the report said.

"Venezuela's President @NicolasMadurois in second position, receiving on average 2,065 retweets per tweet on his Spanish account.'"

President Obama's Twitter high point came the day after his re-election in 2009. The U.S. president tweeted a picture of himself with the slogan "four more years, which became one of the four most popular tweets ever, retweeted 806,066 times.

"However since then, the engagement on the account has been in decline," the report said. "Despite the account's massive following, the @BarackObama tweets are on average only retweeted 1,442 times."

After President Obama and Pope Francis, the third most followed world leader is Indonesian President Susilo Bambang Yudhoyono, who has five million followers.

British Prime Minister David Cameron (@Number10gov) is in 13th place with 2.6 million followers while the Queen (@BritishMonarchy) is in 36th place with 671,000 followers.

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