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By Catholic Online (NEWS CONSORTIUM)

12/13/2013 (1 year ago)

Catholic Online (www.catholic.org)

Iconic American car maker will also add 11,000 jobs in the coming year

While the redesigned Ford Mustang is gathering a lot of excitement currently, the iconic American car maker has since announced that they will be offering 23 brand new models in the coming year. Ford also plans to add 5,000 jobs in the U.S. and another 6,000 abroad, while opening three assembly plants.

While the redesigned Ford Mustang is gathering a lot of excitement currently, the iconic American car maker has since announced that they will be offering 23 brand new models in the coming year.

While the redesigned Ford Mustang is gathering a lot of excitement currently, the iconic American car maker has since announced that they will be offering 23 brand new models in the coming year.

Highlights

By Catholic Online (NEWS CONSORTIUM)

Catholic Online (www.catholic.org)

12/13/2013 (1 year ago)

Published in U.S.

Keywords: Ford, Mustang, expansion, new models, battery technology


LOS ANGELES, CA (Catholic Online) - Ford's president of the Americas Joe Hinrichs said in a media briefing that in addition to new products, 16 of which are targeted at the core North American market, the company also plans to introduce two new versions of its high-mileage EcoBoost engine family.

The 2014 roll-out will include more product launches "than in any other year in our history," Hinrichs said.

Hinrichs declined at the meeting to discuss the new products in detail. There have been allusions to what these models may be . in addition to the redesigned Mustang, the Ford Edge and Lincoln MKC crossovers, there will be a Super Duty version of its F-Series pickup.

Insiders say that Ford may also unveil a brand new version of its light-duty F-Series truck before the end of 2014.

Ford intends to build product momentum in the New Year. Ford will be directly challenging major rivals such as General Motors and Toyota. Toyota has been beating Ford in retail volume.

Ford Motors took a week of downtime this month at its Fusion sedan plant, in spite of increased demand for the midsize model.
Ford has added 14,000 U.S. jobs over the last two years. Of the planned additional 5,000 new workers in 2014, 3,300 of these will be salaried positions, many in research and development.

Four hundred of those will be dedicated to power train development, with 100 focusing on battery-based technology. Since the U.S. and other key markets are drastically reducing emissions and mileage standards, this could be a make-or-break proposition for car makers.

Two of its three new assembly plants will be in China. The automaker was relatively late to enter that market, especially compared with GM and German rival Volkswagen. The hard work and expansion has paid off for Ford as there was a 50 percent bump in sales this year.



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