Skip to content
Catholic Online Logo

By Deacon Keith Fournier

1/7/2013 (2 years ago)

Catholic Online (

This one-of-a-kind ad features beloved legendary football Coach Lou Holtz delivering a rallying half-time pep-talk

You and I know that faith is not a spectator's sport; it must be's interactive!  This is why we're trying a creative game plan, with the goal of winning loyal fans for Jesus and the Church!  All viewers who follow the wisdom of Coach Holtz-keeping focused on the goal in life: Heaven. They will be the true winners when the final down is played.

Lou Holtz

Lou Holtz


By Deacon Keith Fournier

Catholic Online (

1/7/2013 (2 years ago)

Published in U.S.

Keywords: Catholics Come Home, Rose Bowl, Orange Bowl, Notre Dame, Tom Peterson, College Bowl Games, Lou Holtz, Catholic Faith, New Evangelization, missionary, Deacon Keith Fournier

CHESAPEAKE, VA (Catholic Online) - I work out with weights two days a week at a local gym and train in a Martial Arts dojo on alternating days. I do so because I need to, in order to stay healthy and age well. I do so because I like to, it makes me feel better. However, I also do so because I have found friendships and community at both places. I am with people who, like me, want to live life to the full.

One of those friendships is with a man named Barry. He is a little older than I am but works out for the same reasons. Over the years I have known him we have found that we share a common faith in Jesus Christ. Initially, because Barry is a Baptist Christian and I am a Catholic Christian, he was a bit hesitant in discussing that faith. He was not quite sure whether Catholics and Baptists had a whole lot in common. I was not so hesitant and he now knows who we have in common - Jesus Christ. 

Barry and I had some good discussions during the months of the last presidential campaign. He was very impressed with the way that the former Presidential candidate Rick Santorum, a friend of mine, stayed faithful to his pro-life and Pro-family positions. He was also impressed with the US Bishops as they defended religious Liberty against an increasingly hostile regime. He even began to share of his admiration for Pope Benedict XVI as the Pope defended marriage against the onslaught of those who seek to undermine it.

However, Barry is not a morning person. He usually only grows conversant after about the third lift. And, even then, he is not very animated. That is why I was shocked last week when he was waiting for me as I arrived. He enthusiastically asked me if I had seen the commercial "my church" put on at the game. I knew there were College Bowl games on but I am an NFL guy. I had not watched all of them. Before I could even respond he continued, "The one with Lou Holtz?".

By then it did not matter whether I had seen the commercial or not. Barry told me all about it. He also told me he has always "thought Lou Holtz was a Christian". He also raved about the career and integrity of Lou Holz. Finally, he told me he was really impressed with the quality of the commercial. I asked him if it was put on by a group called Catholics Come Home? He said it probably was the group because "they invited Catholics to come back to Church". I knew it was, and I smiled. 

I have written regularly about Catholics Come Home on Catholic Online. Just recently I wrote commending the new book written by the founder of the organization, Tom Peterson. I am honored to serve as a theological advisor for this outstanding Catholic apostolate. My friend Barry's reaction to this commercial only confirmed again the importance of this work.

Catholics Come Home is using well known personalities like Lou Holtz to draw men and women to the fullness of the Gospel as found within the Catholic Church. They are also reaching out to bring Catholics who, for whatever reason, have stopped practicing their faith, back to the heart of the Church. In effect, they are doing what we should all be doing, each in our own way.

Tom Peterson, the founder of Catholics Come Home, is a former advertising executive who has taken on this New Evangelization mission with the excellence it both requires and deserves. In fact that was one of the things that really impressed my friend Barry. He said the commercial "was done so professionally".  It was said of Jesus "he did all things well" (Mk 7:37). That can also be said of one of his followers named Tom Peterson.
When I wrote to Tom to tell him of my experience he shared with me some of the multitude of responses he has received in E mail and snail mail. Here is a small sample: "We saw the commercial last night and it gave me goosebumps!" -Kathy " Just a few minutes ago, my son and and my 20 year old daughter came running in and said "Dad...there was just a CCH commercial on...and it had Lou Holtz in it!!" Congratulations - and keep up the good work." -Mark

"Really enjoyed Lou Holtz`s 'coming out for Christ' on ESPN before the Florida football game. It was truly inspirational and far more important than the football game." -Bob "Although I am not a catholic, I am thrilled and encouraged by the "Catholics Come Home" commercials.  Thank you for putting religion in the forefront.  For years I abandoned my faith before finding a church home that made me feel like I was home.  With everything going on in today's society, faith is more important than ever.  Thank you for your campaign.  It is appreciated by Catholics and Protestants alike."-Tina

"Saw Lou Holtz do your commercial twice so far during the Rose Bowl Game! I had no idea! I want to show it to my...friends!"  --Donna "Saw it! It brought me to the site. Loved it!"-Ramon "This commercial is excellent. Thanks for the great placement and for Coach Holtz's efforts!"-Fran

I truly hope you see this wonderful commercial as you watch the Bowl games. Even more, I hope you will visit Catholics Come Home and become a part of this life changing effort for this new missionary age. I am including a Press Release Tom Peterson of Catholics Come Home sent out below concerning this commercial. The Lou Holtz commercial is new and currently airing.Watch for it and pray for Tom Peterson and Catholics Come Home.

Catholic TV Ad Airs during College Football Bowl Week, reaching 70 million homes! 

They say football is a religion for some diehard fans. That's why we're airing a new national television commercial beginning during college football bowl week and ending with the BCS National Championship (Notre Dame vs. Alabama), January 7, 2013!

This one-of-a-kind ad features beloved legendary football Coach Lou Holtz delivering a rallying half-time pep-talk.  In the 30-second commercial, Holtz coaches viewers to the goal in life..."heaven."  He is an ideal person to deliver the message, since Holtz is a well-known veteran of goals, coaching Notre Dame to the National Title in 1988 during their last undefeated season. 

You and I know that faith is not a spectator's sport; it must be's interactive!  This is why we're trying a creative game plan, with the goal of winning loyal fans for Jesus and the Church!  All viewers who follow the wisdom of Coach Holtz-keeping focused on the goal in life: Heaven. They will be the true winners when the final down is played.
The new Catholics Come Home® evangomercial will air in various markets and programming throughout the United States, reaching an estimated 70 million households!  
Perhaps the new Catholics Come Home®  football themed ad will help motivate some loyal football fans and their families to set a New Year's resolution of coming home to weekly Mass!
We all know that with God all things are possible!  After all, the Holy Spirit inspired me to write this script more than a year ago, long before Notre Dame ever played its first game of their undefeated season. Then by God's grace, I ran into Coach Holtz last July in the Los Angeles airport and was able to invite him to star in this spot!  It's quite apparent that God is watching over us and has a wonderful plan in store! 


Pope Francis: end world hunger through 'Prayer and Action'

Copywriter 2015 - Distributed by THE NEWS CONSORTIUM

Pope Francis Prayer Intentions for October 2015
That human trafficking, the modern form of slavery, may be eradicated.
Evangelization: That with a missionary spirit the Christian communities of Asia may announce the Gospel to those who are still awaiting it.


More U.S.

What it was like to fly Pope Francis around America: American Airlines crew speaks out Watch

Image of The Pope blessed the crew, their families, and the plane during his tour.


Pope Francis' American Airlines flight crew has opened up about the spiritual experience, claiming the papal meeting was "like seeing God." LOS ANGELES, CA (Catholic Online) - Pilot George Griffin, his co-pilots and 15 cabin crew members were picked from a pool of ... continue reading

New ISIS video features a 'cub of the caliphate' directly threaten US President Barack Obama Watch

Image of A young ISIS member delivers a threat to US President Barack Obama (YouTube).


A young ISIS jihadi was featured in an ISIS video dressed in army fatigues and holding a rocket launcher as he  delivered a threat to US President Barack Obama. LOS ANGELES, CA (Catholic Online) - A young boy who looks to be no more than 10-years-old was recorded ... continue reading

Did Clinton hide the discovery of the Khobar Towers bombers? Watch

Image of Former US President Bill Clinton (Brothersoft)


In order to reestablish diplomatic ties with Tehran, former U.S. President Bill Clinton hid the discovery of Iran's involvement of the Khobar Towers bombing which killed 19 U.S. servicemen in 1996. The allegations are not new, but in a recent report, heavy evidence ... continue reading

Terrorists can easily enter the U.S. through Texas/Mexico border Watch

Image of


Director of the Texas Department of Public Safety, Steve McCraw, warned the U.S. was vulnerable in terms of infiltration through the country's southern border. McCraw reported some people coming from countries flagged to have "terrorism presence."  LOS ANGELES, CA ... continue reading

STUDY: Arabic, Urdu the fastest growing secondary languages in the United States Watch

Image of The most recent census study shows that the fastest-growing foreign languages are languages spoken by immigrants from Muslim-majority countries.


The Census Bureau's 2014 American Community Survey reports that between 2010 and 2014, there was a 29 percent increase in Arabic spoken in the United States. There is also a 23 percent increase in Urdu, and a nine percent jump in Persian, the language spoken in ... continue reading

California mother punched in the face by police files lawsuit Watch

Image of The police officer allegedly pulled over Cindy Hahn moments later on an alleged seat belt violation and arrested Hahn as her children watched.


The one sure thing about cell phone technology is that authority figures will not be able to slip easily from the law. A 40-year-old mother is suing the city of Carlsbad, California after being physically assaulted by police officers in July of 2013. It was all ... continue reading

Cargo ship missing after sailing into Hurricane Joaquin Watch

Image of Katie and Keith Griffin (Facebook).


El Faro, a cargo ship, was caught in Hurricane Joaquin, leaving several American crew members missing. Worried friends and family of the missing staff members continue to hope for survivors. LOS ANGELES, CA (Catholic Online) - The US Coast Guard announced that they ... continue reading

Oregon shooting hero still in recovery: Donations for his medical expenses surpass $700,000 Watch

Image of Chris Mintz.


Chris Mintz left a happy birthday message for his nonverbal autistic son on Thursday before going to his classes at the Umpqua Community College in Roseburg, Oregon. Later, he reportedly set off fire alarms as a gunman opened fire. Mintz charged the shooter, was ... continue reading

Two farmers in Michigan unearth woolly mammoth remains Watch

Image of Because of the tight harvest schedule, the farmers gave researchers a single day to unearth the find. Excavators worked intently last week until sundown.

By Catholic Online (NEWS CONSORTIUM)

Two farmers in Michigan made a momentous find while they dug a drainage ditch. The remains of a woolly mammoth, enormous tusks intact, was unearthed. LOS ANGELES, CA (Catholic Online) - James Bristle of Lima Township was digging in a soybean field early last week ... continue reading

President Obama shares how Pope Francis's visit to the U.S. makes him want to be better Watch

Image of President Obama with Pope Francis during the pontiffs visit to the U.S.


It has been a week since Pope Francis' historical visit to the U.S. However, his presence and inspiration continues to linger as President Obama revealed he wants to become better after his meeting with the Pope. WASHINGTON D.C. (Catholic Online) - The pope is back in ... continue reading

All U.S. News


Newsletter Sign Up icon

Stay up to date with the latest news, information, and special offers

Subscribe to Catholic OnlineYouTube Channel

Daily Readings

Reading 1, Malachi 3:13-20
13 'You have said harsh things about me, says Yahweh. ... Read More

Psalm, Psalms 1:1-2, 3, 4, 6
1 How blessed is anyone who rejects the advice of the ... Read More

Gospel, Luke 11:5-13
5 He also said to them, 'Suppose one of you has a ... Read More

Saint of the Day

Saint of the Day for October 8th, 2015 Image

St. Pelagia
October 8: Pelagia, more often called Margaret, on account of the ... Read More