Skip to content
Catholic Online Logo


4/9/2008 (7 years ago)

Catholic News Agency (

An effective and faithful example of the "New Evangelization" bears extraordinary results.



Catholic News Agency (

4/9/2008 (7 years ago)

Published in U.S.

PHOENIX (CNA) - In less than three weeks, 3,000 Catholics returned to the Church in the Diocese of Phoenix due to the effort of a new lay apostolate,

The program consists of a website and commercials aired on local television that effectively portray the truth and goodness of the Catholic Church.

In an interview with CNA, Catholics Come Home, Inc. founder and president, Tom Peterson explained that the ads are designed to take people to the website,, where they can find answers to questions about Church teachings, and also to put them into contact with their local parish to be led home, back to the Catholic Church.

Prior to founding Catholics Come Home, Peterson worked in advertising until he attended a retreat that completely changed his life. It was then that he knew God was calling him to use his advertising talents for evangelization.

Years later, he was contacted by the Diocese of Phoenix to help start a three-week campaign which was launched last month. In Phoenix, the commercials were aired on all major television networks and also ESPN, Lifetime, FOX News and others.

After the first commercial campaign, not only did the diocese report a marked increase in Mass attendance, but over "31,000 unique visitors came to the website from Phoenix and other US cities plus 60 foreign countries, with questions, to look up Mass times, to read information on marriage issues, to watch testimonies or to order Matthew Kelly's book, 'Rediscovering Catholicism.'"

The commercials aired on television are produced by Before airing the ads, two of the clips, "Epic", and "Movie," were shown to a focus group that consisted of former and practicing Catholics, non Catholic Christians, as well as those without any faith.

The feedback received from the group was outstanding. Seventy-eight of the 100 participants had positive responses to the ads. In another assessment, the organization found that before watching the videos, 90% of the participants had negative impressions of the Catholic Church. After viewing ads one time, 54% had a much more favorable impression. Hearts and minds were changed after viewing these creative and inspired ads.

The first commercial, "Epic" portrays the history, beauty, and spirituality of the Church that Jesus started 2,000 years ago. Peterson mentioned that "many people don't realize the history of the Church. They don't realize that Peter - the Apostle from the Bible - was the first Pope. They don't realize the vast accomplishments that the Church has made over the centuries."

"Epic" also effectively represents the universality of the Church. The clip shows a Mexican fiesta, an African Mass, a Tongan baptism, aid workers serving in a Vietnamese jungle, among other scenes.

The reaction to the video has been overwhelmingly positive. Viewers commented, "After seeing 'Epic', it made me proud to be Catholic." Priests have noted that the video made them feel "re-invigorated about their vocation." The video also has touched former Catholics who have said that the video showed the truth about the Church - "truth that they haven't seen in decades."

The second commercial, "Movie" has a different effect. Peterson described the ad as mirroring the Book of Revelation which states that we will give an account of our lives at the end of time.

"Most people are brought to tears when they watch "Movie," said Peterson. It shows that though Jesus' divine mercy, "no matter what we've done, we can accept the mercy of Jesus who will help us create the perfect ending to each of our lives."

Not only have people enjoyed the video clips, but they have also succeeded in bringing people back to the Church. One woman, Angela, said that she became an agnostic 20 years ago. After watching the video she commented, "How is it that after seeing the commercial one time, I go to the website, look up my local church and go home?"

The commercials encourage people to visit the site which contains information for three groups of people: Those who "used to be Catholic", those who "are not Catholic" and those who "are practicing Catholics."

Peterson described the site saying, "The web site provides answers to questions about Church teachings, and why strong faith is important in today's busy and confusing world. The site also offers an overview of the faith, with additional resources and a local parish finder."

The website also includes 26 short testimonial videos - stories of why people left the Church and how they began their journey back home. The stories are representative of common reasons that people leave the Church and the unique circumstances and call from God that led them back to the Catholic faith. also has a Spanish site: It is a goal of the organization to launch its ministry worldwide once the commercials are perfected and aired heavily on national TV networks here in the United States first.

While is still searching for further funding and quality advisors, the organization is hoping to take the information learned in the focus groups and initial airings, and bring the commercials to other dioceses next year.

When asked where these commercials will be broadcast, Peterson stated, "On main network programs like during American Idol, the evening news, and even the Super Bowl. Imagine if we can do it, how our culture would change for the better and God would be glorified."

For more information, and to support this non-profit charity, please visit


Founded in continued response to Pope John Paul II’s call for a “New Evangelization,” the Catholic News Agency (CNA) has been, since 2004, one of the fastest growing Catholic news providers to the English speaking world.


More U.S.

BIGGER THAN ISIS - There's a hidden power behind ISIS and it's so big and so powerful,you won't believe this MASSIVE SHOCKING fact about it! Watch

Image of Obama is the titular head of the world's most nefarious terrorist organization, a title he may have inherited from his predecessor, and that will be passed to his successor.


If you were asked, what is the greatest hoax ever perpetrated in human history, how would you answer? Global warming? Vaccines? The Moon Landing? Entire religions?  (Not that we agree with these). But what would you say? In a moment, we're going to offer an answer ... continue reading

New ISIS video taunts United States to 'bring it on' Watch

Image of While the video is pumping up Islamist State, the fact of the matter is is the group is suffering heavy losses on the ground form allied bombardment, especially since Russia began bombing the group


A new video from the Islamic State is highlighting the high number of U.S. soldiers who commit suicide, in effect to tell the world's last remaining superpower to "bring it on." U.S. President Barack Obama has since dismissed ISIS as "a bunch of killers with ... continue reading

Horrific outrage erupts over proposed mosque in Virginia after Paris attacks Watch

Image of The Muslim community in Fredericksburg, Virginia has received support from the local Christian and Jewish clergy.


"Nobody wants your evil cult," declared a man at a zoning meeting in Fredericksburg, Virginia. He was lobbing his invective at several American Muslims there over a proposed mosque to be built there. "Every one of you are terrorists. I don't care what you say. ... continue reading

The revealing truth behind the traditional presidential Thanksgiving turkey pardon Watch

Image of President Ronald Reagan was the first U.S. president to use the word


President Obama will pardon two turkeys - named Tom One and Tom Two - from a turkey farm in Modesto California on Thanksgiving Eve as part of an annual presidential tradition. Obama will make a few jokes with his family and then pardon the turkeys to live out ... continue reading

'Domestic terrorism': 5 People shot during Black Lives Matter protest in Minneapolis Watch

Image of Despite a shooting at a Minneapolis Black Lives Matter protest, the group plans to return to the precinct to continue their protests.


Protesters were standing outside the 4th Precinct in Minneapolis for Black Lives Matter in the case of 24-year-old Jamar Clark when gunshots rang out. LOS ANGELES, CA (Catholic Online) -Five protesters were shot outside the police station Tuesday afternoon as one ... continue reading

Planned Parenthood sues the State of Texas: Find out why NOW Watch

Image of The complainants maintain that planned intervention of the government is a violation of the federal statute and the 14th Amendment, which ensures equal protection.


Planned Parenthood filed a lawsuit this week against the State of Texas for blocking its Medicaid funding. Planned Parenthood says that the decision was motivated by politics - and not because of health care concerns. LOS ANGELES, CA (Catholic Online) - The ... continue reading

Terror threats spark shocking WORLD WIDE TRAVEL ALERTS Watch

Image of In either case, travelers can expect beefed-up security at airports in the coming weeks - and longer lines.


It is the start of the holiday season in the United States - and with the world still thoroughly rattled after the attacks in Paris this past November 13, travel alerts are in high effect. Even worse, those who decide to stay home through Thanksgiving and ... continue reading

Ordinariate of the Chair of St Peter, Catholics nurtured in the Anglican tradition, receives its First Bishop Watch

Image of Fr Randy Sly, a Catholic priest of the Ordinariate of the Chair of St Peter.

By Deacon Keith Fournier

The Personal Ordinariate of the Chair of St. Peter is equivalent to a diocese for Roman Catholics who were nurtured in the Anglican tradition. The Ordinariate was created by the Vatican on Jan. 1, 2012.On November 24, 2015. Pope Francis announced the appointment of ... continue reading

EVIL AGAINST EVIL: Mafia boss says his group will protect New York City against Islamist State Watch

Image of Now pursuing a screenwriting career, Giovanni Gambino says that following the terror attacks in Paris on November 13, protection is more important than ever.


It is highly ironic, an example of the kettle calling the pot black as it were . Son of New York mob boss Giovanni Gambino is warning the Islamic State that if they decide to take New York City on, they will have the mafia to contend with.  LOS ANGELES, CA ... continue reading

Suicide bomber and K-9 units in New York subway station - but it's not what you think (WARNING: GRAPHIC IMAGES) Watch

Image of NYC emergency responders held a 3-hour drill at the Bowery subway station in Manhattan days before the Macy's Thanksgiving Parade.


Following the Paris terror attacks, New York City teamed up with the Department of Homeland Security on Sunday to stage a three-hour active-shooter and suicide bomber drill. LOS ANGELES, CA (Catholic Online) - Only days before the Macy's Thanksgiving Parade, emergency ... continue reading

All U.S. News


Newsletter Sign Up icon

Stay up to date with the latest news, information, and special offers

Subscribe to Catholic OnlineYouTube Channel

the FEED
by Catholic Online

  • The Miracle Prayer HD Video
  • UPDATE: Did the U.S. military actually know they were bombing the ...
  • Prayer For Courage HD Video
  • How to balance compassion with security concerns with influx of ...
  • St. John Berchmans: Saint of the Day for Thursday, November 26, 2015
  • Daily Readings for Thursday, November 26, 2015
  • BIGGER THAN ISIS - There's a hidden power behind ISIS and it's so big ...

Daily Readings

Reading 1, Daniel 5:1-6, 13-14, 16-17, 23-28
1 King Belshazzar gave a great banquet for his noblemen, a thousand of ... Read More

Psalm, Daniel 3:62, 63, 64, 65, 66, 67
62 Bless the Lord, sun and moon, praise and glorify him for ... Read More

Gospel, Luke 21:12-19
12 'But before all this happens, you will be seized and persecuted; you ... Read More

Saint of the Day

Saint of the Day for November 25th, 2015 Image

St. Catherine of Alexandria
November 25: St. Catherine of Alexandria, Virgin and Martyr ... Read More