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UNIVISION IS UNO: Univision is in first place for second consecutive July sweep

By Catholic Online (NEWS CONSORTIUM)
8/1/2014 (2 years ago)
Catholic Online (www.catholic.org)

Univision ahead of ABC, CBS, Fox and NBC

Spanish language networks have proven to be strong contenders in the U.S. TV market. As evidence of this growing popularity, Univision stations in Los Angeles, New York, Houston, Dallas, Chicago, San Francisco, Phoenix and Sacramento ranked number one among Adults between 18 to 49 years of age in primetime -- outperforming ABC, CBS, FOX, and NBC local stations.

Univision had the most programs within the top 20 on all of television during the July sweep among Adults 18-34 compared to ABC, CBS, NBC and FOX.

Univision had the most programs within the top 20 on all of television during the July sweep among Adults 18-34 compared to ABC, CBS, NBC and FOX.

Highlights

By Catholic Online (NEWS CONSORTIUM)
Catholic Online (www.catholic.org)
8/1/2014 (2 years ago)

Published in TV

Keywords: Univision, July sweeps, TV ratings, Spanish language


LOS ANGELES, CA (Catholic Online) - In recognition of this new position, Univision Communications Inc. announced that the Univision Network ranked as the No. 1 network in primetime for the second consecutive year among both Adults 18 to 49 and Adults 18 to 34 years of age during the 2014 July sweep. 

Univision stations in both L.A. and New York ranked as the No. 1 and No. 2 most watched stations in the country, respectively, during primetime and total day among key demographics.

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"The fact that our network was able to maintain the No. 1 position in primetime among these key demographics for two consecutive July sweeps as more networks air first-run shows validates our strong position in the industry amidst increased competition," Randy Falco, president and CEO of Univision Communications Inc. says.

"It's a top priority of ours to continue to deliver world-class, culturally-relevant content that our viewers crave - in all of the ways that they want it - and we're confident that as long as we continue to do so, we'll remain at the forefront."

Univision also continued to attract the youngest viewers in all of network primetime television with a median age of 39, 17 years younger than the top four English-language broadcast networks' average of 56.

Univision had the most programs within the top 20 on all of television during the July sweep among Adults 18-34 compared to ABC, CBS, NBC and FOX.

The TV series "Mi Corazon Es Tuyo," or as it is translated into English, "My Heart Is Yours" debuted  during the 2014 July sweep and is currently averaging 3.6 million Total Viewers 2+, 1.8 million Adults 18-49 and 831,000 Adults 18-34. Since its premiere, the "novella" has positioned Univision as the No.1 network during the Monday to Friday 8pm hour among both Adults 18-34 and Adults 18-49.

Univision's Monday to Friday 9 p.m. novella, "Lo Que La Vida Me Robo," ("What Life Took from Me") delivered more Adult 18-49 viewers than many of the regularly-scheduled primetime programs on English-language television.

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