Sarah Palin takes to the airwaves again with 'Rogue TV'
By Catholic Online (NEWS CONSORTIUM)
3/17/2014 (2 years ago)
Catholic Online (www.catholic.org)
Former vice presidential candidate, Fox News contributor and former Alaska Governor Sarah Palin will be launching her own digital video channel called "Rogue TV." Palin is no stranger to the airwaves, as Palin and her family starred in the 2010 TLC reality series, "Sarah Palin's Alaska."
In regards to Sarah Palin's forthcoming TV show one source says "Think of it as a video version of her Facebook page."
LOS ANGELES, CA (Catholic Online) - Palin's channel will be available through Tapp, the digital video service founded by former CNN chief Jon Klein and former NBC Universal entertainment executive Jeff Gaspin. Subscriptions are estimated to cost $10 per month. It will be one of the first of the digital channels offered by Tapp.
It's reported that Palin's channel will feature her video commentaries on current events and political issues. "Think of it as a video version of her Facebook page," the source said.
The channel will also have advice and guidance from Palin, such as tips for parents and recipes. There are also tentative plans to have subscribers engage in regular video chats.
Palin's has maintained a large social media presence with four million Facebook fans and one million Twitter followers. While Palin does not have a daily radio or talk show, she clearly has loyal fans.
Palin is currently a contributor to Fox News Channel, after re-joining the cable network last June. She also hosts a reality show for The Sportsman Channel called "Amazing America." Rogue is definitely a different medium. The channel will host daily updates and focus more on personal messages. It isn't clear whether Rogue would affect either of Palin's existing deals.
The addition of Palin raises questions about what sort of content Tapp channels will feature.
The W.W.E. and Glenn Beck's TheBlaze has proved that subscription digital-video products can be good business. It most be noted, however, that the wrestling company has decades of archival video and hours of original content each week to fill its channel, and TheBlaze has hours of original content every day, including shows hosted by people other than Glenn Beck.
Both channels maintain high production values in their products. In other words, successful implementations of the business model have also demonstrated a significant commitment of time from talent-and money from the backers-in the long run.
To date, the company's website paints a picture of what to expect, with a word-cloud featuring topics like "paranormal," "faith," "relationships," "fantasy sports" and "science."
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